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Product review · EquiTrust Life Insurance Company

MarketValue Index review

The EquiTrust Life Insurance Company MarketValue Index is a fixed indexed annuity: the account value is credited based on the performance of a market index, but it is never directly invested in one. If the index falls during a crediting period, the credit for that period is zero, not negative — the account value itself does not drop with the market.

Where it stands

Top quartile of 8–10 year fixed-indexed peers · as of Sep 11, 2026

Ranked against 302 comparable contracts in our rate feed. How we compute this.

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Reference cap
10.00%
Crediting accounts
11 accounts
Surrender
10 years
Free withdrawal
10%
A.M. Best
B++
01

The short version

What you give up for that protection is upside and access: the credit on any given strategy is limited by a cap, participation rate, or spread, and the money is under a surrender charge for 10 years.

Its 1-Year S&P 500 Point-to-Point Cap Index Account account caps at 10.00% — one of 11 crediting accounts on the contract. The full menu, with every account's own cap, participation rate, or spread, is in the table below.

02

Account menu

Full account menu · 11 accounts

AccountCrediting methodRate termsPremiumIn force since
1-Year S&P 500 Point-to-Point Cap Index AccountReference capPoint to PointCap 10.00%$10K–$2M2026-06-11
1-Year Barclays Focus50 Participation Index AccountPoint to PointParticipation 190.00%$10K–$2M2026-06-11
1-Year Fixed Interest AccountFixed AccountDeclared rate 5.25%$10K–$2M2026-06-11
1-Year S&P 500 Dynamic Intraday TCA Pt-to-Pt ParPoint to PointParticipation 85.00%$10K–$2M2026-06-11
1-Year S&P 500 MARC5 Participation Index AccountPoint to PointParticipation 225.00%$10K–$2M2026-06-11
1-Year S&P 500 Monthly Average Participation Index AccountPoint to PointParticipation 100.00%$10K–$2M2026-06-11
1-Year S&P 500 Monthly Cap Index AccountPoint to PointCap 3.00%$10K–$2M2026-06-11
1-Year S&P 500 Point-to-Point Cap Index Account with Buy UpPoint to PointCap 12.50% · Fee 1.00%$10K–$2M2026-06-11
1-Year S&P 500 Point-to-Point Par Index Account with Buy UpPoint to PointParticipation 70.00% · Fee 1.00%$10K–$2M2026-06-11
1-Year S&P 500 Pt-to-Pt Performance TriggerPerformance TriggeredCap 8.00%$10K–$2M2026-06-11
2-Year S&P 500 Dynamic Intraday TCA Pt-to-Pt Par Point to PointParticipation 115.00%$10K–$2M2026-06-11
03

How this contract works

A fixed indexed annuity works by measuring an index's return over a set period and applying a crediting formula to decide how much of it you keep. A cap sets a ceiling on the credit; a participation rate credits a percentage of the index's gain; a spread subtracts a fixed amount before crediting the rest. None of it is direct market ownership, and none of these formulas can produce a negative credit — the worst a crediting period can do is pay zero. The guarantee behind all of it is a contractual obligation of EquiTrust Life Insurance Company, backed by the company's own reserves, not by the FDIC and not by any bank.

Beyond the point-to-point accounts, this menu also includes Performance Triggered strategy. Those measure the index a different way than a simple annual cap does, so we're not going to summarize the mechanics here — the account table below states each one's own terms as ARW carries them.

The contract also carries a declared fixed account paying 5.25%, for premium you would rather not tie to an index at all. Money can typically be moved between the fixed account and the index strategies at each contract anniversary; check the carrier's disclosure for the exact transfer window.

04

Getting your money out

The contract allows 10% out each year without a surrender charge. Beyond that allowance, a withdrawal during the surrender period is reduced by the charge for that contract year — on top of whatever the index accounts did or didn't earn.

The surrender charge starts at 12% in year 1 and steps down to 2% in year 10; the full schedule is in the table below. Those percentages come off the amount you withdraw, which is why an early exit can return less than you put in even in a year the index accounts credited something.

This contract also carries a market value adjustment. On top of the surrender charge, an early withdrawal is adjusted up or down depending on how interest rates have moved since the contract was issued — if rates have risen, the adjustment works against you. It applies only to withdrawals above the free amount during the surrender period.

Yr 1
12%
Yr 2
12%
Yr 3
12%
Yr 4
12%
Yr 5
11%
Yr 6
10%
Yr 7
8%
Yr 8
6%
Yr 9
4%
Yr 10
2%
05

Fees and tradeoffs

Of the 2 crediting accounts our rate data reports a strategy-fee figure for, 2 carry an explicit annual charge on top of what it credits — often the cost of a higher cap or an uncapped participation rate. Each account's own rate is in the table below rather than summarized here, because it varies account to account. Our rate data doesn't carry a fee figure at all for 9 other accounts on the menu — that is a gap in the data, not evidence those are free.

The Income For Life (GLWB) carries a charge of 0.75% annually , and it is optional — declining it removes both the benefit and the charge. That charge buys the rider's benefit; it does not raise the credit on any index account.

The real tradeoffs on a contract like this are the crediting caps and the surrender period, not a visible fee line. Gains come out as ordinary income rather than capital gains, and a withdrawal before age 59½ generally carries a 10% IRS penalty on top of the tax. Neither is a reason to avoid the product; both are reasons it suits money you have already decided not to touch.

06

Who this fits

This contract fits someone who wants a floor under retirement money and is willing to trade full market upside for it, and who can leave the premium alone for 10 years. It is not a substitute for direct market investing — the caps and participation limits mean a strong market year is only partly captured.

It does not fit an emergency fund, money that may be needed for a medical or housing event, or a buyer who expects to capture a bull market in full. Anyone under 59½ should weigh the tax penalty before treating this as a savings account.

07

The carrier

Every guarantee in this contract is only as good as EquiTrust Life Insurance Company, which currently holds an A.M. Best financial strength rating of B++. An annuity is not FDIC insured; the backstop is the carrier's own balance sheet, with state guaranty association coverage behind it at limits that vary by state.

The contract is filed in 50 states, not including New York — New York files its own annuity products, so a New York resident is shopping a different and much smaller shelf.

From the EquiTrust Life Insurance Company product brochureper brochure, 2026-08-11
Death Benefit
Full Accumulation Value paid to beneficiary(ies), without surrender charges or MVA
Minimum Guaranteed Surrender Value
87.5% of premiums paid, less any partial withdrawals, accumulated at the Minimum Guaranteed Contract Rate (no lower than 1%, no higher than 3%)
Withdrawal Provisions
Single withdrawals must be at least $250 per request; systematic withdrawals available monthly, quarterly, semiannually or annually via EFT. Withdrawals do not participate in index growth. Guaranteed Accumulation Value benefit: Accumulation Value guaranteed no less than 110% of premiums (less withdrawals/buy-up fees) at end of year 10.
Waiver Riders
Nursing Home Waiver (issue ages 0-80; waives surrender charge/MVA after year 1 during 90+ consecutive days of confinement) and Terminal Illness Rider (all issue ages; access up to 75% of Accumulation Value, 1-year waiting period from issue)
08

Frequently asked questions

What cap does the MarketValue Index pay right now?
Its 1-Year S&P 500 Point-to-Point Cap Index Account account currently caps at 10.00%. That is a snapshot of the current rate sheet, not a permanent number — carriers reprice these accounts regularly, usually once a year on the contract anniversary. The full menu of accounts, each with its own terms, is in the table on this page.
How does a fixed indexed annuity actually credit interest?
The insurer measures a market index's return over a set period and applies a formula — a cap, a participation rate, or a spread — to decide how much of that return you're credited. A negative index period credits zero, never a loss. You are never invested in the index itself.
Is my money locked up for 10 years?
Not locked, but charged. You can take money out at any time; withdrawals above the free allowance during the 10 years surrender period are reduced by the surrender charge for that year, plus a market value adjustment.
What happens at the end of the surrender period?
Contracts generally give you a short window to surrender without a charge, or you can leave the money in and keep crediting on whatever accounts are then offered. Renewal cap and participation rates are not known in advance and are usually not the ones you started with — check the carrier's disclosure for the exact window.
Is this FDIC insured?
No. Annuities are issued by insurance companies and are not guaranteed by any bank or by the FDIC. The guarantee is EquiTrust Life Insurance Company's contractual obligation, backed by its reserves, with state guaranty association coverage behind it at limits that vary by state.
What happens if I die before the surrender period ends?
Full Accumulation Value paid to beneficiary(ies), without surrender charges or MVA This is stated in the carrier's brochure as of August 11, 2026; confirm it against the contract you are actually issued.

Sources & standards

How we know what's on this page

Rates, terms & availability
Annuity Rate Watch, which aggregates carriers' filed rate sheets. Refreshed every night.
Financial strength
A.M. Best. We publish the carrier's letter rating rather than a score of our own.
Contract detail
The carrier's own brochure — minimum guaranteed surrender value, death benefit, RMD treatment, annuitization options, waiver riders and free-withdrawal terms. Where the brochure and the rate feed disagree, the brochure wins: it is the filed document. Where neither carries a fact, the page omits it. We do not fill gaps with estimates.

Rates and terms on this page are snapshots as of their stated dates and change without notice. Figures are sourced from the carrier's filed rates and its own brochure and refreshed nightly. Nothing here is a recommendation to buy. Annuities are issued by insurance companies and are not guaranteed by any bank or the FDIC. Index-linked crediting has a cap, participation rate, or spread that limits upside, and principal protection applies only if the contract is held to term. Confirm current terms in the carrier's disclosure documents before making any decision.

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