Why it earned this rating
Our assessment
The no-fee LIBR, 35% BAV bonus, 150% BAV multiplier, and enhanced death benefit options create a compelling income-plus-legacy package.
The short version
EstateShield 9 solves two problems at once: income for life and an enhanced legacy for heirs. The 35% BAV bonus is a meaningful boost to the income calculation base, and the built-in LIBR without a separate rider fee is a real differentiator from products that charge 0.75%–1.00% per year for comparable riders. The constraints are real: California-only distribution, a restricted issue age window (40–75), a minimum 10-year wait before income begins, and no surrender charge waivers available in the base product (nursing home and terminal illness provisions may vary).
Key facts
The full review
Is American Equity EstateShield 9 a Good Annuity?
Yes, for a buyer in the 40–75 age range who wants a combination of lifetime income and enhanced death benefits built into one contract, without paying a separate rider fee that erodes the account value each year. It is not appropriate for buyers over 75, buyers who need income before year 10, buyers focused purely on accumulation, or buyers who need high liquidity.
Why Someone Would Buy This Annuity
The primary reason is the built-in income rider with no separate fee. On a product where the income account value starts 35% above the actual premium (due to the BAV bonus), that is a meaningful combination. The secondary reason is the enhanced death benefit structure: beneficiaries can choose to receive 75% of the BAV in a lump sum (which includes the 35% bonus and accumulated multiplier credits), or 100% of the BAV paid over 5 years. For buyers who want both lifetime income and a legacy plan for heirs built into a single contract, EstateShield 9 is a compelling design.
Who This Annuity Is Best For
I think EstateShield 9 is best for a buyer in their early 60s who wants to set aside a portion of savings for guaranteed lifetime income starting in their mid-to-late 70s, and who also wants beneficiaries to receive enhanced benefits. The product is designed for patients — the income cannot begin until year 10, which means a 65-year-old would start income at 75 earliest. For buyers who want income sooner, this is not the right structure.
What You're Really Buying Here
This is primarily a deferred lifetime income vehicle with a legacy enhancement. The 35% BAV bonus means the income calculation base starts higher than the account value, which in turn produces higher income payments when they begin. But the BAV and the account value (used for surrender and liquidity purposes) are different things — the bonus does not apply to what you would receive if you surrendered the contract early. Understanding that distinction is essential before purchasing.
How the Core Feature Works
On day one, all premiums paid in the first year are credited to the Benefits Account Value with a 35% bonus. After that, any interest credited to the contract value is also credited to the BAV through a BAV Multiplier — this mechanism allows the income base to continue growing alongside the contract value.
Lifetime income can begin on the day after the 10th contract anniversary. The income payment is calculated by multiplying the BAV at the time income begins by an age-based payout factor:
- Ages 50–59: 4.50% single / 4.00% joint
- Ages 60–69: 5.00% single / 4.50% joint
- Ages 70–79: 5.50% single / 5.00% joint
- Ages 80+: 6.00% single / 5.50% joint
Once income begins, there is potential for income payment increases if the BAV Multiplier continues to grow the BAV — creating the possibility of rising income in retirement rather than a flat payment.
The crediting menu is relatively focused compared to the AssetShield line: 7 indexed strategies including BlackRock Adaptive U.S. Equity 5% Index, S&P 500, S&P 500 Dividend Aristocrats Daily Risk Control 5% ER Index, monthly point-to-point, and annual and 2-year point-to-point options. The fixed account rate is 2.00%.
Why the Secondary Feature Matters
The Enhanced Death Benefit Rider is automatically included with the LIBR. Beneficiaries have the option to receive:
- 75% of the BAV paid as a lump sum, or
- 100% of the BAV paid in equal installments over 5 years
Both of these are likely to exceed the base contract death benefit (which is the greater of account value or MGSV), since the BAV starts 35% above premiums and can grow with the BAV Multiplier. For buyers who are simultaneously concerned about retirement income and leaving something meaningful for heirs, the dual benefit design is genuinely differentiated.
Liquidity and Surrender Schedule
The 9-year surrender schedule runs 8%, 8%, 7%, 6%, 5%, 4%, 3%, 2%, 1%, then 0%. Free withdrawals of up to 10% of total premiums paid are available annually after year one. Note that the free-withdrawal base is premiums paid rather than account value — a modest distinction, but it means the free amount stays relatively consistent rather than growing with the account. A market value adjustment applies during the surrender period.
Surrender charge waivers: the base product for EstateShield 9 does not list nursing home or terminal illness waivers among its standard features in the product profile — buyers should confirm waiver availability for their specific state and contract version.
Fees and Tradeoffs
The LIBR is built in at no separate annual fee — this is a significant advantage over products that charge 0.75%–1.00% per year for a comparable rider. The BAV bonus of 35% does not improve the surrender value or account value available for liquidity; it only enhances the income calculation base and the death benefit. The restricted crediting menu (7 strategies vs. 38 in the AssetShield products) limits accumulation flexibility. The 40–75 issue age restriction is meaningful.
Product snapshot
| Feature | Details |
|---|---|
| Product type | Fixed index annuity |
| Issue ages | 40–75 |
| Minimum premium | $5,000 |
| BAV Bonus | 35% applied to Benefits Account Value from day one |
| Bonus applied to | Benefit base (BAV), not account value used for surrender |
| LIBR | Built in at no separate fee |
| Income availability | Day after 10th contract anniversary; minimum payout age 50 |
| Payout factors | 4.50%–6.00% single; 4.00%–5.50% joint, based on age at income start |
| Income payment increases | Possible through BAV Multiplier growth |
| Free withdrawal | Up to 10% of total premiums paid annually after year one |
| Surrender schedule | 8% / 8% / 7% / 6% / 5% / 4% / 3% / 2% / 1% / 0% |
| Market value adjustment | Yes, may apply during surrender period |
| Death benefit | Greater of account value or MGSV; Enhanced Death Benefit option available |
| Enhanced Death Benefit | 75% of BAV lump sum, or 100% of BAV over 5 years (beneficiary's choice) |
| Indexed strategies | 7 indexed options plus 1-year fixed account |
| Fixed account rate | 2.00% (January 2026) |
| Account types | IRA, Roth IRA, SEP IRA, Inherited IRA, Non-Qualified |
| State availability | California-form product; availability varies by state |
Carrier snapshot
American Equity Investment Life Insurance Company is an Iowa-based insurer founded in 1995, rated A by A.M. Best and A by Standard & Poor's. The company is a major FIA specialist that distributes through independent advisors. American Equity became part of Brookfield Reinsurance's platform in 2023. Its financial strength ratings are solid and appropriate for long-term income and legacy planning contracts.
Final take
EstateShield 9 is a well-designed product for a specific buyer: someone who wants lifetime income and enhanced legacy benefits, does not need income for at least 10 years from purchase, and is in the 40–75 age range. The built-in LIBR with no separate fee and the 35% BAV bonus are genuine strengths. The restricted issue ages, California-form distribution, and the 10-year income deferral requirement are real limitations that clearly define who this product is — and is not — appropriate for.
I think the buyer who benefits most is a 60-year-old planning for income in their early 70s, who also wants to ensure heirs receive more than just the contract value at death. For that buyer, this product delivers a thoughtful combination of guarantees.
